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Spending climbs but consumers shift subscriptions toward value
DCN's Q2 2026 Digital Subscription Tracking Report finds households spending more overall while shifting subscriptions toward lower-cost, flexible services that offer greater value.
August 10, 2026 | By Rande Price, Research VP – DCN
Consumers rebalance digital subscriptions around value
May 29, 2026 | By Rande Price, Research VP – DCN
Q4 2025: Rising spend and value-driven choices reshape subscriptions
January 30, 2026 | By Rande Price, Research VP – DCN
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Research
Music streaming reveals links between discovery and spending
August 4, 2026 -
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Consumers rethink what merits a streaming subscription
July 21, 2026 -
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AI writing tools don’t always preserve meaning
July 14, 2026 -
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Publisher apps become central to audience relationships
June 30, 2026 -
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Why chasing traffic can undermine subscriptions
June 23, 2026 -
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Podcast reach hits record highs as video viewing grows
June 16, 2026 -
AI
Mapping publisher value in the AI marketplace
June 9, 2026 -
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Consumers making more selective subscription choices
June 2, 2026 -
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