Research / Insights on current and emerging industry topics

Spending climbs but consumers shift subscriptions toward value

DCN's Q2 2026 Digital Subscription Tracking Report finds households spending more overall while shifting subscriptions toward lower-cost, flexible services that offer greater value.

August 10, 2026 | By Rande Price, Research VP – DCN subscription models, subscriptions

Consumers rebalance digital subscriptions around value

May 29, 2026 | By Rande Price, Research VP – DCN

Q4 2025: Rising spend and value-driven choices reshape subscriptions

January 30, 2026 | By Rande Price, Research VP – DCN

Perspectives

Native advertising had a great 2018 and it shows no signs of slowing
July 29, 2019 native advertising, supporter
Research

Journalists are worried about the future of journalism
July 23, 2019 business models, subscription models
Research

Young people rely on the news. Unfortunately, they don’t always find it reliable.
July 12, 2019 consumer behavior, news consumption
Research

Content discovery is a critical component of SVOD success
July 2, 2019 content discovery, SVOD
Research

Highlights and Insights from Mary Meeker’s annual Internet Trends Report
June 25, 2019 internet trends
Research

How people find news and what they’ll pay for
June 19, 2019
Research

The future of media will be personal, according to PwC
June 12, 2019 AI, OTT, personalization, SVOD, virtual reality, VR
Research

The podcast market is booming. Research offers insights into monetization and the marketplace
June 5, 2019 podcasting
Perspectives

DTC brands are disrupting ecommerce—and advertising
June 4, 2019 digital advertising, DTC, supporter
Research

Chartbeat spent more than 400 hours analyzing subscriptions—here’s what we’ve found
June 3, 2019 subscriptions, supporter
Research

Social media must step up its game against disinformation
May 22, 2019 disinformation, fake news
Research

Marketers keep spending on problematic platforms
May 13, 2019 digital advertising, social platforms