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Spending climbs but consumers shift subscriptions toward value
DCN's Q2 2026 Digital Subscription Tracking Report finds households spending more overall while shifting subscriptions toward lower-cost, flexible services that offer greater value.
August 10, 2026 | By Rande Price, Research VP – DCN
Consumers rebalance digital subscriptions around value
May 29, 2026 | By Rande Price, Research VP – DCNQ4 2025: Rising spend and value-driven choices reshape subscriptions
January 30, 2026 | By Rande Price, Research VP – DCN-
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OPA White Paper: Local Audience Measurement
October 24, 2005 -
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OPA Research: Online User Experience Study
July 5, 2005 -
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OPA Research: Online Video Study
February 8, 2005 -
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OPA Report: Paid Online Content U.S. Market Spending Report, Q1/Q2 2004
November 15, 2004 -
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OPA Research: Generational Media Study
September 21, 2004




